What is a digital signage kiosk?
Digital signage kiosk is a standing physical structure that has signage on it and will display information. Kiosk can be digital or non digital, the word kiosk is from French, means pavilion or portico. The most places that use kiosks, of course, are at the shopping mall because that place is big. Also if used at a shopping mall can be a big help to the person that really needs information. If the people want information they do not need to trouble themselves to find the information board. Also in shopping there will be a lot of people there . So it will be easy if you find a digital signage kiosk to know information and need to line up to see the information board. This digital signage kiosk Malaysia is really good for the environment too.
Manned vs Unmanned
Manned kiosk is one that has one or two individuals that get attention from customers to get what they sell. usually at small places, stand alone and for marketing purposes. Usually placed near movie theaters and provides online banking or ticket sales service there. So usually manned kiosks they can’t move they just stand there and do their job that just needs them to stay still. Digital signage kiosk Malaysia already in I-City, Shah Alam.
Unmanned kiosks usually provide customers with self service such as checkin and check out hotels. They are also used for checking vital information for healthcare in pharmacies such as they can check blood pressure. Unmanned digital kiosks programmed with software and that’s why they become smart to do things by themselves. For example in airports, they can monitor every data including passenger check in ticket flight. https://www.friendlyfashion.my/the-benefits-of-internet-bank-account-creation-malaysia/
So are there any advantages and disadvantages to using digital signage kiosks?
The advantages using digital signage kiosks is because kiosks are just small size and strategically can be used at many locations. So it is good for marketing so the people would know about the shops a lot more than you just need to promote it by hand the sheet to the people. The other advantage is that it can improve the customer shopping experience. The customers that use this service will feel happy because the kiosks give a lot of help to customers that are in a hurry. Next is kiosks can reduce your business. The reason is when you use kiosks you don’t need too much and it will be easier than having a staff. Even humans are needed but kiosks will be more convenient if we use them for marketing or service. This also goods for the companies too they will save human energy.
The disadvantages for using digital signage kiosks, kiosks do not actually have staff working so it will have cases like crime or shoplifting. If this happens kiosks cannot catch the culprit because they are just a system that just knows their job. Next disadvantage is that kiosks will always require maintenance. So if the kiosks are broke down and you don’t have enough staff you will feel fibrous with your work. The other is maybe to have some or many people that like to deal with people rather than with kiosks. Also they think that kiosks cannot answer the question that they need a good answer.